WHISPERINGIS THEWAY

We are creative and strategic consultants for brands and companies, that know shouting is not always the right answer.

WHISPERING IS THE WAY

We are creative and strategic consultants for brands and companies, that know shouting is not always the right answer.

ÁNGEL CENTENERA

CCO & CO-FOUNDER

Over 20 years of experience in large multinational groups: Ogilvy, McCANN, Havas, Young & Rubicam…

He started in Direct Marketing, in one of the big ones: Ogilvy. This has forced him to be a creative who stands up for his campaigns. They don’t just have to communicate well. They have to get results. And, of course, these have to be measurable.

In 1996 he took over as Creative Director of MRM. Implementing the mindset, structures and processes of large multinationals into an uprising relationship marketing agency was one of the biggest professional challenges of his career.

As Creative Director of EHSBrann (HAVAS group) he gained extensive experience in managing international clients and teams. He coordinated his work with teams in London and New York for clients such as Barclaycard and Diageo, and until 10 years ago, he managed a creative department of more than 30 people at Wunderman Madrid. During that period, he participated in global campaigns collaborating with the group’s agencies specialised in countless disciplines while working with the network’s offices in Amsterdam, Berlin, New York and Detroit.

Since 2011, he set up independently, seeking a balance between carefully crafted creative work and a well-thought-out strategy capable of growing his clients’ business.

Today, he co-directs The Whispers. A small Creative and Strategic Boutique that wants to break the rules. They seek the perfect symbiosis between strategy, technology, Big Data and Insights so that creativity can reach its full potential. It has won numerous Creative and Effectiveness Awards at most of the major Festivals and has been on the Jury at many of them, including Cannes.

DAVID GUIMARAES

CCO & CO-FOUNDER

More than 25 years enjoying this profession. Each and every day that I’ve walked through the doors of multinationals such as DDB, Ogilvy and Iris Worldwide, in independent agencies such as Bárbara & Co and Twist, and more recently in my own project The Whispers, I’ve felt fortunate to be able to learn and, above all, to work in what I’m passionate about.

Managing teams large and small. Missing the contact with people when I had a big office and the loneliness when we were all crammed into the same office with phones ringing off the hook.

Working with legendary international brands and with other ones more familiar. In Spain, Italy, Latin America and the UK.

Awarded with metals at Cannes Lions, El Sol, FIAP, New York Festival, etc. And also with the numbers, congratulations and friendship of many of the clients I’ve worked for.

TALENTS & SERVICES

HOW CAN WE HELP YOU?

STRATEGIC PLANNING

MARKETING CONSULTANCY
COMUNICATION STRATEGY
MARKETING PLANS
BRAND STRATEGY
LEAD MANAGEMENT
CRM

CREATIVE STRATEGY

CONCEPTUALIZATION
INSIGHT GENERATION
BRAND TERRITORY
CREATIVE CONTENT
CREATIVITY

SOCIAL & DIGITAL

SOCIAL MEDIA STRATEGY
COMMUNITY MANAGEMENT
CONTENT MARKETING
INFLUENCERS
PAID MEDIA
SEM/SEO

BRAND EXPERIENCE

BRANDED CONTENT
EVENTS
P.R.

BRAND DESIGN

CORPORATE & BRAND DESIGN
WEB/BLOG/MICROSITE
PRODUCT DESIGN
MULTIMEDIA
PACKAGING
EDITORIAL

SPLIT CONTENT®

STORY VS TELLING
ATOMIC CREATIVITY
MICROSEGMENTATION

YESTERDAY & FOREVER

CLIENTS COME AND GO, EXPERIENCE REMAINS.

FINANCES

BARCLAYCARD
SANTANDER
OPENBANK
BANIF
BBVA
ING

AUTOMOTIVE

HERTZ (CONNECT)
VOLKSWAGEN
RENAULT
HYUNDAI
JAGUAR
FORD

TECHNOLOGY

SONY ERICSSON
BLACKBERRY
MICROSOFT
SAMSUNG
ORACLE
IBM

TELCOS

TELEFÓNICA
MOVISTAR
VODAFONE
SIMYO

INSURANCES

CRÉDITO Y CAUCIÓN
LEASEPLAN
LEGÁLITAS
ADESLAS
SANITAS
PELAYO
GÉNESIS
CÁSER
REALE
VERTI

FOOD & BEVERAGE

J&B
GVINE
RAIMAT
CARDHU
DASABASA
HEINEKEN
1724 TÓNICA
CACIQUE / 500
YSABELL REGINA
BODEGAS TORRES

 

JOHNNIE WALKER
C. LECHERA ASTURIANA
FONT-VELLA (DANONE)
JAMAICA COFEE SHOP
TURRONES VIRGINIAS
NESTLE PETCARE
KELLOGS
PULEVA
NESTLE
SMINT

NON-PROFIT & INSTITUTIONAL

LA FIRA DE BARCELONA
ALDEAS INFANTILES
CONF. EPISCOPAL ESP.
GENERALITAT DE CAT.
RCD ESPAÑOL
AEDESEO
CENIC
UE

HEALTHCARE

HOSPITALES DE MADRID
WEIGHTWATCHERS
ALAINN AFFLELOU
PHARMAMAR
EN POSITIVO
VITALDENT
TRAINIDO

LEISURE

BARCELÓ HOTELES
40 PRINCIPALES
GRUPO MELIA
MUCHOVIAJE
MICROPOLIX
ELEFANT
PLANEO

RETAIL

EL CORTE INGLÉS
VERDECORA
CARREFOUR
MAKRO
ALDI
LIDL

B2B

MERIDIANO
SHELDON
TRAYCCO
AFFINION
EO BESS
OCASA
AGFA

ENERGY

REPSOL
CEPSA
GALP

MEDIA

VOCENTO
PRISA
ABC

EDITORIAL

ARANZADI
PLANETA
SALVAT

ENTERTAINMENT

SEGA
EA

TOYS

HASBRO

FMCG

SCHWARZKOPF
L’OREAL

APPLIANCES

NEW POL
LG

FASHION

2/3 KLOSET
BIKIZZI

INDUSTRIAL

HMY

FANCY A COFFEE?

WE’LL SEE WHERE IT TAKES US

We're more about leaving our toothbrush and having a drawer of our own, but we never turn down a quick coffee.

696 958 644

696 958 644

HQ

C/ Siroco, 29
Majadahonda
28231 - Madrid
SPAIN