MORE SHADOWS THAN LIGHTS

LEADER IN THE IBERIAN PENINSULA IN THE DESIGN, PRODUCTION AND COMMERCIALISATION OF LUMINAIRES, NATURAL LIGHT, LIGHT CONTROL SYSTEMS AND INTEGRATED CEILINGS.

THE CHINESE COMPETITION OFFERS A BETTER PRICE, ALTHOUGH THE QUALITY IS WORSE.

THEY NEED TO OVERCOME THIS BARRIER BY CONVINCING PEOPLE OF THE ADVANTAGES OF CHOOSING QUALITY OVER PRICE.

A NEW LAMP

• STRATEGY TO WIN OVER ARCHITECTS. THEY CAN PRESCRIBE WHAT MATERIALS THEY WANT FOR THEIR PROJECTS.
• ARCHITECTURE AWARDS ARE ORGANISED WITH A BOOK OF THE FINALISTS AND ALSO AN EXCLUSIVE EVENT AT THE LIGHTHOUSE IN FINISTERRE. THE MOST WESTERLY POINT OF THE PENINSULA.
• THE AIM IS TO CREATE A LINK WITH THIS SECTOR IN ORDER TO KEEP THEM INFORMED ABOUT THE NOVELTIES AND ADVANTAGES OF LLEDÓ PRODUCTS…

SHINING ROAD

• PARTICIPATION OF THE MOST PRESTIGIOUS ARCHITECTS FROM SPAIN AND PORTUGAL.
• SUCCESSFUL ATTENDANCE AT THE EVENT IN FINISTERRE.
• INCREASE IN THE NUMBER OF APPOINTMENTS WITH ARCHITECTURAL FIRMS.